When AI dramatically reduces the cost of creating, building, and shipping, knowledge workers don't gain leisure — they gain an explosion of newly-feasible projects that makes rest feel unaffordable. Projects that would have taken 1,000 hours now take 20, which means every dream previously shelved as impractical is suddenly within reach. The opportunity cost of each hour rises so sharply that reading books, relaxing, and consuming content all feel like waste. This is Jevons Paradox applied to human cognition: efficiency gains don't free time, they make time more expensive. ## Source - **Origin**: [[Jevons Paradox]] - **Author**: John Loeber - **Date**: 2026-03-01 ## Connections - [[Value Creation Over Labor Volume]] - [[Leverage Through Zero Marginal Cost]] - [[Edge-Mapping Through Intentional AI Overuse]]